Michael Perich’s roots are grounded in Chicagoland where for three decades he has cemented his expertise, reputation and talent in the beauty industry. Starting his career with some of the most influential names in skincare & makeup he poured those decades of experience and passion into creating his namesake beauty brand PERICH Skincare & Makeup in 2018.
The PERICH Skincare & Makeup philosophy is to develop and deliver exceptional high-performance quality products that offer maximum results. Ever evolving and expanding he is constantly developing, testing, and introducing new and exhilarating additions into his product library. The product line is streamlined and versatile without the commonplace additives, fillers, and marketing gimmicks that are traditional and oversaturated in the beauty industry. Michael has steadily expanded his namesake beauty brand into a Chicagoland household name that is now sold in nearly two hundred retail locations and growing.
Valuing his clientele above all, Michael offers everyone an open passport into his world of beauty.
"I pride myself on elevating and enhancing a woman's beauty and not a nonsense sales pitch. It comes down to respect and if you know me, you know that I'm direct and to the point. Being any other way in life would be a betrayal to myself and I love women too much to give them anything but the best."
The PERICH Skincare & Makeup philosophy is to develop and deliver exceptional high-performance quality products that offer maximum results. Ever evolving and expanding he is constantly developing, testing, and introducing new and exhilarating additions into his product library. The product line is streamlined and versatile without the commonplace additives, fillers, and marketing gimmicks that are traditional and oversaturated in the beauty industry. Michael has steadily expanded his namesake beauty brand into a Chicagoland household name that is now sold in nearly two hundred retail locations and growing.
Valuing his clientele above all, Michael offers everyone an open passport into his world of beauty.
"I pride myself on elevating and enhancing a woman's beauty and not a nonsense sales pitch. It comes down to respect and if you know me, you know that I'm direct and to the point. Being any other way in life would be a betrayal to myself and I love women too much to give them anything but the best."
Est. 1976 / Cruelty Free Beauty / Eco Friendly